prudsys at the Internet World Expo 2019: Test intelligent pricing and customer-oriented personalization in person at booth D071

prudsys, a specialist in agile AI technologies for omnichannel retail, will be an exhibitor at the Internet World Expo on March 12 and 13, 2019, showing retailers how to use artificial intelligence to sustainably increase customer retention and earnings.

prudsys AG will be presenting various applications of its AI solution, the prudsys Realtime Decisioning Engine (prudsys RDE for short), at the Internet World Expo in Munich on March 12 and 13 at booth D071 in Hall C6. Visitors can come by the booth and see, in person, what Visual Search can do when it comes to a successful personalized sales approach or how dynamic price adjustments contribute to the success of the retailer.

Increasing earnings: How can retailers make the best price decisions?

On site, visitors learn how to use intelligent pricing to successfully reduce markdowns while reaching their turnover and earnings objectives. The prudsys RDE AI solution calculates the fair market price for any product in the range at any given time, automatically adapting prices to constantly changing price-influencing factors.
With the help of a live demonstration using a mobile pricing app, visitors can use complementary products to see how the prudsys RDE automatically and effectively optimizes product prices.

The presentation “Intelligent Pricing & Product Life Cycle: More Margin, Fewer Markdowns” given by Jan Lippert, Director Sales at prudsys, concisely informs visitors how they can use automated pricing to reach their corporate objectives. The lecture takes place at the Internet World Expo on March 12, 2019 at 13:00 in Infoarena 1, Hall C6.

Increasing customer retention: How can retailers create personalized shopping experiences?

At the prudsys AG booth, visitors learn how to create a positive, highly personally relevant shopping experience for their customers across all customer channels – whether it’s in the online shop, in the newsletter, in-store or via mobile devices.

Visitors can also come by the booth to experience Visual Search, an exciting application of the personalized sales approach. Thanks to recommendations based on picture similarities, retailers can create a positive shopping experience and absorb out-of-stock situations: The customer takes a picture of the desired product and within seconds a visual search chatbot sends recommendations to the retailer’s shop of products that look similar to the pictured product.

You can make an appointment with prudsys at the Internet World Expo 2019 in advance at