Our Best-of-Breed strategy: We rely on the expertise of further specialists

Together with our partners we implement profitable personalization solutions for demanding clients. The prudsys partner network pools strength, skills and expertise to give our clients the best possible shopping experience across all channels.

Perfect-fit partners

prudsys AG has been relying on successful partnerships for years. Our clients benefit from the combined expertise that comes from the cooperation between our sales, integration and technology partners in the retail sector. Particularly valuable synergies come from cooperating with e-commerce agencies and consulting companies as well as with technology providers in omni-channel retail whose portfolio we have expanded thanks to our real-time functions in the fields of recommendations, marketing automation and dynamic pricing.

We are continually expanding our partner network. A partnership with real-time analytics specialist prudsys stands for mutual growth and long-term cooperation based on trust. Sell or use the prudsys Realtime Decisioning Engine (prudsys RDE for short), the leading real-time retail solution for omni-channel personalization. When you use the prudsys RDE you are securing a crucial competitive advantage for your customers because we are the only personalization solution in the world that can maximize the customer value across all channels.

What partners can expect from us

  • Certification as an official prudsys RDE integration partner
  • Regular updates on prudsys RDE releases, e.g. via monthly partner newsletters
  • Access to the knowledge base in our prudsys partner portal
  • Participation in common workshops and webinars
  • 2nd level support through our professional services team
  • Participation in the prudsys personalization summit, the leading specialist conference for omni-channel personalization in the German-speaking area
  • Increased awareness on the market through joint press releases and trade fair appearances as well as inclusion in our website
  • Sales support from our sales team and provision of sales materials
  • Use of our prudsys RDE Client for demonstration purposes including manual and detailed documentation

Our Partners

E-commerce Platforms

hybris is a leading vendor of next generation end-to-end multichannel commerce software based on a single platform including managed and hosting services. Its clear vision about the need for consistency, coordination and personalization of information across all channels and throughout all phases of the customer lifecycle has resulted in the development of an integrated, agile solution enabling businesses to communicate and sell across all channels – online and offline – in a consistent and effective way. hybris has 14 offices in 11 countries and support over 380 global customers.

Intershop Communications AG is a leading provider of innovative, comprehensive e-commerce applications. The company offers Enfinity Suite 6, a powerful standard e-commerce software, all the related services and a comprehensive range of online marketing services. Customers can also commission Intershop to handle the entire process chain of online commerce including fulfillment. Intershop provides services to over 300 medium to large businesses and organisations world-wide. 

OXID eSales AG provides the most commercially proven, Open Source online shopping software solution available, backed by a flexible range of support and licensing options, Software as a service (SaaS) offerings and additional Enterprise Features. OXID provides a simpler, faster and cleaner eShop software solution than anything previously available under an Open Source license. The company is committed to a commercial Open Source development model based on delivering unrivalled value to its community, responding fast to capturing the value it receives in return and innovating even faster to deliver value added products and services around the core offering.

SHOPMACHER designs, develops and runs tailor-made eCommerce Solutions for brands and retailer. The company offers independent consulting for eCommerce and develops strategy, conception and economic calculation as well as brings together brand, sales and multichanneling. The focuses of SHOPMACHER are: integral consultancy for conception, establishment and expansion of online shops inclusive developing of intern eCommerce processes, selection, integration and leadership of project partners and onlineshop.

WEBSALE AG is one of the most experienced enterprises for eCommerce business. Since 1996, WEBSALE develops the ShopSoftware Solution WEBSALE eCommerce and provides the software for all customers, ready to use and on-demand in the WEBSALE ServerCloud. Online-Merchants using WEBSALE Services can easily and efficiently expand in international markets due to the SubShop-Technology provided by WEBSALE. Cooperative ventures with leading technology partners are available to realize efficient workflows with high automatisations.

E-Mail and Newsletter

optivo is one of the largest e-mail and omni-channel marketing service providers in Europe – and one of the leading technology providers and trendsetters in the industry. The company provides solutions and services for successful dialogue marketing via e-mail, mobile/SMS, web, social media, fax and print. optivo is headquartered in Berlin and has offices in several European markets. Its customers include renowned companies such as Air Berlin, Bosch, Deutsche Bahn, HolidayCheck, InnoGames, Olympus, Rossmann, QVC, reBuy.de, TUI and Zooplus. Since 2013 optivo is a company of German Post DHL Group.

Solution Provider

acardo is a provider of innovative marketing and IT services. Practically all of Germany’s largest manufacturers of consumer goods have used coupon schemes devised by acardo. One of the shareholders in acardo technologies AG is the quoted company Pironet NDH AG which produces its own products and has shares in other e-commerce companies.

For 25 years now, D&G –Software GmbH has been market leader in software solutions for professional mail-order businesses. The D&G-Mail-Order-System VS/4 enables account consignors of any size to control and handle their whole processing efficiently and in a cost-effective manner. Whether distribution takes place via catalogue, store, internet shop or mobile devices, VS/4 supports all classical tasks of the mail-order business from address administration up to incoming payments. True to the D&G slogan “Individual standard software for consignors” the client always gets a software package customised to the individual needs.

CAS AG combines strategic, process and technological know-how for optimum solutions according to your requirements! The experts of CAS AG integrate systems, data and processes into a concept where applications and platforms are combined in the most effective way. Profound knowledge of business processes and extensive know-how from two decades of project experience are the basis for preparing our customers for existing and upcoming demands.

dotSource, that’s more than 170 digital natives working together on one vision: enabling companies to take the way towards the digital future of marketing, sales and services. We at dotSource have been supporting companies from Germany, Austria, and Switzerland in their digital transformation and the internet presentation of their brands since 2006.  From user-centered e-commerce platforms through sophisticated customer relationship and product data management right up to targeted online marketing measures, we offer our clients a comprehensive range of services and holistic expertise across all aspects of the digitalisation of marketing, sales and services. With our groundbreaking solutions, we have been able to establish ourselves as one of the leading digital agencies in German-speaking Europe and are now among the top 15 largest companies in the industry. Companies with large, sometimes multinational online projects, such as Swarovski, Cornelsen, hagebau, Würth, and Music Store, rely on our expertise in terms of strategy consulting, development and implementation of cutting-edge digital concepts.


IBM is one of the world’s largest suppliers of hardware, software and IT services. IBM and its partners offer the customer a complete range of innovative products and services: Hardware, software and services including consultancy. Complex application solutions. Outsourcing projects. Training schemes. Funding design. With advanced solutions IBM prepares its customers for the challenges of the future and rapidly changing market scenarios.

Laudert is one of the leading multi-channel media service providers in Europe. The company’s spectrum of services ranges from process analysis and optimisation, through product photography and video productions, to preparing the optimised content for all channels, including content management. Professional e-shop systems and complex PIM / MAM solutions are designed and implemented by a 60-strong team of specialists. All services are integrated into the media consulting, media IT and media production areas of operation.

For more than 15 years, Netresearch has been developing enterprise e-commerce solutions. With a passion for open-source technologies, Netresearch develops custom solutions for shops and gateways (B2B / B2C) based on Magento and TYPO3. To manage customer relationships or product data, the company also offers CRM and PIM-solutions with OroCRM and Akeneo. Their portfolio ranges from consulting and conception through implementation, individual interface connection, and support services. During their projects, Netresearch uses agile methods such as SCRUM and agile pricing models.

nexum AG is an agent and consultant for digital media. nexum AG helps its customers to achieve their objectives through the optimum utilisation of user experience and the creative implementation of the latest technology. nexum AG specialises in: E-commerce (shop optimisation and recommendation engines); E-marketing (digital brand control and personalised newsletters); Web applications (including rich Internet applications and rich media); Content Management (including knowledge management and intranets).

The SMARTASSISTANT platform is the leading cloud-based technology for interactive product advisors / guided selling solutions. It allows to create and provide users with first-class product advice online, on mobile devices and at the point of sale. The SMARTASSISTANT advisor gathers the user’s needs in an interactive step-by-step process and recommends products in the product range that fit the user’s needs best. The need-oriented approach of the SMARTASSISTANT product advisors helps consumers to reach a confident purchasing decision. The solution is based on Semantic-Web-technologies and supports leading online shops, multi-channel retailers, manufacturers and shopping portals.

xplace GmbH is a market leader for interactive customer information systems for retailing. In practically all leading chain stores, customers can now use touchscreen terminals to browse product information and make their purchasing decisions by themselves. Wide-screen instore TVs and TV walls provide consumers with entertainment trailers, service descriptions, offers and other useful content. Switching equipment for TV departments. Racks for monitors, earphones and MP3 players. Software for notebook presentations. These are just some of the products which make xplace a one-stop supplier for top class retail display and presentation ware.

Memberships and Research

The Federal Association of German Mail Order Business (bvh) is the trade association of the online and mail order companies. The bvh has actual more than 330 companies as members. The mail order industry does currently 34 billion in sales in goods annually. The members of the bvh generate over 75 percent of the German turnover. The e-commerce in goods has a share of around 64 percent at the moment. The total annual turnover in the business with commercial customers is estimated at a further 7.2 billion euros.

The ECC Handel was founded in 1999 as a research and consulting department of the IfH Institut für Handelsforschung GmbH in Cologne. The mission is to inform trading companies neutrally and thoroughly about e-commerce topics. It is funded by the Federal Ministry of Economy and Technology for specific projects and it is embedded in the network for electronic business (www.ec-net.de).

GuRu Prevails is India’s first and finest organization in the fields of Machine Learning and Consulting Services. GuRu Prevails has wide experience in coaching professionals on how to connect the dots of business cases with mathematics and computations. Customers of GuRu Prevails include IBM Watson Labs, SAP Labs, Startups in India and some of Indias top Universities.

Inventiveness and entrepreneurship – these characteristics of Chemnitz prepared the breeding ground for the tradition and scientific success of Chemnitz University of Technology since 1836. With more than 10.000 students and more than 2.000 staff members Chemnitz University of Technology today is a prospering, future-oriented and modern technical university with high scientific skills and great innovation potential.

The University of Bonn is a research university that operates internationally, actively seeks cooperation and sets clear subject priorities. Its academic profile is shaped by internationally recognised strengths. Bonn University will be consolidating and sharpening this profile over the coming years.

Your contact

Vorstand, prudsys AG, Omnichannel, Handel, Personalisierung, Partner Management

Jens Scholz

Vorstand | CEO
Phone: +49 371 27093-0
Email: moc.sysdurp@rentrap