In our white paper “Dynamic price optimization in retail: The potentials of automated pricing methods” you will learn about the potentials of automated pricing processes. Based on our long-term experience we outline a large variety of effective use cases of automated pricing methods and elucidate the technological foundations.
Intelligent price optimization
Calculate the optimal price for millions of items at any time while taking into account all relevant influencing factors. On top of that, take advantage of the up-selling potential of individualized discounts by automatically combining product and price using intelligent couponing solutions.
White paper personalization in fashion retail
This white paper shows you the benefits of a digitally managed customer journey, describes successful application scenarios, and explains how to use the Diderot effect in your sales strategy. You will also learn about the technological fundamentals of real-time personalization and how to determine the status quo of your personalization activities.