We compiled background information on intelligent personalization in omnichannel retail for you. We explain central concepts and approaches and how our AI-based personalization solutions come into play.
White paper personalization in fashion retail
This white paper shows you the benefits of a digitally managed customer journey, describes successful application scenarios, and explains how to use the Diderot effect in your sales strategy. You will also learn about the technological fundamentals of real-time personalization and how to determine the status quo of your personalization activities.