Dynamic pricing – prices based on consumer appreciation
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Dynamic pricing – prices based on consumer appreciation

What is the right price? What does consumer price acceptance look like? Should prices in the cross channel context be harmonized or differentiated? These are some of the many questions retailers have to contend with, both online and offline.…
Retail price strategies: dynamic pricing as sales leverage
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Pricing software: dynamic pricing vs. repricing and other tools

According to a study conducted by the German E-Commerce and Distance Selling Trade Association (bevh), 40 percent of German online retailers already use dynamic pricing to strengthen their competitiveness. The market offers three categories…
The three pillars of dynamic price optimization
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The three pillars of dynamic price optimization

Great strides are being made in the realm of digitalization. Dynamic price optimization is the most important aspect of any retail digitalization strategy as it leverages huge gross profit potential for retailers, both online and in bricks and…
prudsys, prudsys RDE, Omnichannel, Handel, E-Commerce, Echtzeit, Personalisierung, Retouren, Scoring
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10 tips to reduce the rate of returns

Online shops are particularly popular at Christmastime when everyone is looking for that perfect gift. Ordering a number of products and sending back the ones they don’t like is a matter of course for most customers. For retailers, however,…
Five Reasons for Dynamic Price Optimization
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Five Reasons for Dynamic Price Optimization

Online shops, gas stations and flight providers are paving the way: They use dynamically intelligent pricing strategies. The methods used acquire a completely new quality thanks to the interplay between continuous environmental analysis and…
Retail price strategies: dynamic pricing as sales leverage
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Retail price strategies: dynamic pricing as sales leverage

A retailer’s success when selling products depends not least on the pricing strategy. But how do you determine what price will generate high sales and still retain a sufficient margin for the retailer? Retail product prices are subject to…