Welcome to our blog “Touchpoint” – the blob for news and trends for omnichannel retailers. Here you’ll find everything about the successful automation of your personalization and pricing processes by means of artificial intelligence.

Take advantage of our authors’ years of experience in both e-commerce and in brick and mortar business. Our experts will provide you with valuable tips for your daily work. In addition you’ll find industry trends and best practices on the topics of intelligent price optimization and real-time personalization in omnichannel retail. Enjoy reading!