Entries by Denise Seifert

Strategic partnership: prudsys and DEFACTO realations join forces in the field of personalization

Chemnitz-based company prudsys AG, the market and technology leader for realtime personalization in omnichannel business, has now partnered with DEFACTO realations in Erlangen. DEFACTO realations uses the prudsys Realtime Decisioning Engine (prudsys RDE for short), especially  in line with CRM solutions. Retailers can thus obtain all of the competencies required for personalization from just one […]

Internet World 2017: Test real-time personalization live across all channels at the prudsys booth

prudsys AG will present the latest version of the prudsys Realtime Decisioning Engine (prudsys RDE for short) for successful omni-channel personalization at the Internet World trade show at Messe München on March 7th and 8th, 2017. Visitors can test different application scenarios for a personalized customer approach as part of the prudsys showroom at the […]