• pudsys AG, Unternehmen, Chemnitz, IT, Personalisierung, Analytics, Realtime

About us

prudsys AG is the market and technology leader for real-time personalization in omni-channel retail.

prudsys impresses

Our product, the prudsys Realtime Decisioning Engine (prudsys RDE for short), is the world’s only personalization solution capable of maximizing customer value across all channels – and in real time.

The prudsys RDE combines personalized recommendations, marketing automation and dynamic pricing to form a complete, omni-channel solution that can tackle any number of business scenarios. Whether it’s online, via email, on the go or at the POS, the prudsys RDE puts retailers in a position to offer customers a unique shopping experience by personalizing all sales channels in real time. Always personal – always relevant!

prudsys AG has been on the market since 1998. As a pioneer in the field of real-time personalization, we have been actively working to shape the development of online shopping from the start. Our system is based on real-time analytics and decisions and is now used in over 200 online shops in 34 countries. In German-speaking countries alone, many of the major brands and retailers rely on the prudsys RDE. That includes babywalz, BAUR, bonprix, Conrad, Coop, EMP, Douglas, KLiNGEL, Merck, OBI, Otto, Thalia and Würth. No other software manufacturer has as many clients in the top one hundred German mail order companies as prudsys AG.

And we don’t just impress on a professional level but on a personal one as well. A close bond with our clients as well as 24/7 support are a matter of course for us and part of the corporate culture at prudsys AG. And when our clients are forging new paths, we use our experience in retail to take them by the hand and guide them to their goals.

prudsys thinks ahead

prudsys AG holds numerous patents and is considered a best of breed provider. Our in-house research department works tirelessly to further develop our algorithms and test innovative methods for omni-channel business. In an effort to continually expand our leading position, we also place great importance on cooperation with renowned scientific institutions and we belong to the DMG and OMG standards committees, actively participating in the development of guidelines in intelligent data analytics. Not only are we making the prudsys RDE a little bit better every day, we are also working on the solutions of tomorrow.

prudsys looks for the best

We have organized the DATA MINING CUP since 2000. It is one of the world’s best-known competitions in intelligent data analytics and forecasting.  With this event we regularly support thousands of students from over 100 universities around the world as they gather valuable practical experience. These student teams use this intellectual showdown as an occasion to put their knowledge to the test by solving a practical data mining problem. The winners are recognized every year at the prudsys personalization summit in Berlin – the leading conference for news and trends in the field of dynamic omni-channel personalization in retail.

Milestones

2017

prudsys AG releases prudsys RDE 4.0, the Chemnitz headquarters grow by one floor with new offices and a big conference room with Innovation Hub, prudsys AG becomes part of GK Software Group

2016

prudsys AG receives the distinguished TOP 100 seal for outstanding innovative success and wins IT innovation prize in the e-commerce category

2015

Gartner lists prudsys as the “Representative Vendor” in the April edition of “Market Guide for Digital Personalization Engines”

2015

The prudsys personalization summit in Berlin establishes itself as the leading German language conference for omni-channel personalization in retaill

2014

Approximately one third of the top one hundred e-commerce companies in Germany as well as many customers from other parts of Europe and around the world use the prudsys RDEer ganzen Welt

2013

Research facility opens in Berlin and sales offices open in Italy and the Netherlands

from 2006

Additional modules for the prudsys RDE developed for use in newsletters, dynamic price optimization and marketing automation

2005

First TOP 100 retailer in Germany uses the prudsys Realtime Recommendation Engine

1998

Founded as a spin-off of the Chemnitz University of Technology

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prudsys as an employer

prudsys AG owes its great success to the excellent work of its employees. We are a steadily growing software company always on the lookout for great minds that think outside the box. We value team spirit and innovative spirit above all. We are proud of our outstanding working atmosphere and our open culture of communication. You too could be part of our success story. Apply now to work with the market leader in real-time personalization. Unsolicited applications and lateral entrants welcome.

prudsys locations

prudsys AG has three locations in Germany. The company’s birthplace and headquarter is located in Chemnitz. A large part of the research is performed at the Berlin location. The Cologne branch opened at the beginning of 2016 in one of the well-known “crane buildings”. This expansion into the city on the Rhine brings us even closer to our retail customers based in that area. We have also added two sales offices in Merano (Italy) and Almere (Netherlands).

prudsys AG Standorte | Omnichannel-Personalisierung für den Handel

Awards

Omni-channel personalization is our passion. Our innovation and experience will impress you. We happily rise to new challenges on a daily basis and have been market and technology leader for years. We have received multiple major industry awards for our successful work.

prudsys AG Awards | Omnichannel-Personalisierung für den Handel